The anti-agency agency

Why we do what we do
- Fractional Creative

We started Fractional Creative with a simple mission: help businesses grow without the overhead of traditional hiring. Our goal is to give you flexibility, predictable costs, and the freedom to grow at your own pace.

Founder

Jacob Petel

Often claiming he’s “off the clock” while secretly planning the next big move, Jacob blends beach-day energy with mountain-top ambition. He’s the driver behind Fractional’s vision — pushing the limits so clients and the team can win bigger.

Creative Director

Josh Osbourn

Always recounting the time he “definitely” landed that double-black-diamond line — even if it was mostly powder — Josh brings the hype everywhere he goes. He’s the creative spark behind Fractional’s social presence and storytelling.

Ads Director

Chris Forrest

Usually lining up his next birdie while claiming he’s “not even keeping score,” Chris turns that same competitive focus toward every campaign. He’s the brains and the brawn behind Fractional’s high-performing ad management.

Canadian Owned & Operated

Our headquarters in
Kelowna, BC

Based in beautiful Kelowna, British Columbia - our headquarters is where we plan, create, and support businesses locally and worldwide.

We work globally but we respond in Pacific Standard Time (PST)
A photo of Kelowna, Canada